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How to improve your SEO and Google ranking

SEO is a method of optimizing online content to help search engines rank content based on keywords or phrases.



Follow these 3 steps:

1. Driving Organic Search through SEO
Organic search refers / unpaid search results that most closely match the user’s search query based on relevance and optimized content.

2. Generating SEO Traffic with Keywords
write content that comprehensively addresses what your target audience might be looking for, rather than trying to repeat so-called “exact match” keywords throughout your content. Identify SEO Keywords for Your Industry with a list of possible keywords and phrases someone would type into Google when they’re looking for the product, service or information you are offering.



3. Write SEO-Friendly Content
SEO-friendly content focuses on quality and answering your searcher’s questions, helping them find what they are looking for.

Improve your SEO - Friendly content by:
Keyword usage in the Page including Title, URL, Meta Description, Subheads, and Body Copy. Create content that will answer the searcher’s question.
Make use of clear call-to-action or next step on every page, such as having a link to related content on your website.
Following the above steps will increase your SEO and drive traffic.



Talk to one of our SEO Experts today. info@artmedia.co.za

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